SEO

Technical SEO
that compounds.

Architecture, schema, and content infrastructure that drives organic visibility. Structural advantages, not quick fixes.

300%+ Organic traffic increases for clients
52,950% Largest traffic growth (Salt Creek Dental)
822 AI overview appearances in 12 months
Top 3 Rankings for keywords that matter

Most SEO work is superficial. Meta tags get updated, a few blog posts get published, and someone runs an audit tool once a quarter. Meanwhile, the site has rendering issues that block crawlers, schema markup that's missing or broken, page speed scores that suppress rankings, and zero visibility in AI search results.

Real SEO is a technical discipline. It starts with how the site is built, not what content gets bolted on after.

Because we also build the websites, we control the entire stack. Schema goes live the same week. Page speed fixes ship in the same sprint as content.
What we do

What we do

Infrastructure

Technical SEO Audits & Implementation

We audit your site at the infrastructure level. Crawlability, indexation, internal linking architecture, canonical handling, redirect chains, Core Web Vitals, and rendering behavior. Then we fix what's broken and set up monitoring so it stays fixed.

CrawlabilityIndexationCore Web Vitals
Structured Data

Schema Markup & Structured Data

JSON-LD schema implementation across every page type: Organization, LocalBusiness, Service, Article, FAQ, Review, BreadcrumbList, and more. Proper structured data improves how search engines understand and display your content. We also build schema for rich results, knowledge panels, and AI search citation.

JSON-LDRich ResultsKnowledge Panels
Content

Content Strategy & Production

Keyword research, competitive gap analysis, pillar/cluster content architecture, and editorial calendar development. We identify the topics worth owning and build the content plan to get there. Writing is direct, specific, and built to rank.

Keyword ResearchContent ArchitectureEditorial
Local

Local SEO & Google Business Profile

For companies with physical locations: Google Business Profile optimization, local citation management (NAP consistency), review strategy, and location-specific landing pages. Targeted for map pack visibility and local intent queries.

Google Business ProfileCitationsMap Pack
AI Search

Generative Engine Optimization (GEO)

AI search engines (ChatGPT, Perplexity, Google AI Overviews, Claude) pull from different signals than traditional search. We optimize content structure, citation patterns, and authority signals so your brand shows up when people ask AI for recommendations in your space.

ChatGPTPerplexityAI Overviews
Research

Keyword Research & Competitive Analysis

We identify what your competitors rank for that you don't, where the volume is with achievable difficulty, and which keywords signal buying intent. Then we map that to pages and content that can actually capture it.

Competitive AnalysisIntent MappingVolume
Our process

Our process

  1. Technical Audit

    We crawl the site, identify structural issues, and prioritize fixes by impact on rankings and traffic.

  2. Schema & Infrastructure

    We implement structured data, fix technical issues, and ensure the site is properly indexed and rendered.

  3. Content Strategy

    We build a keyword map, editorial calendar, and content plan targeting the highest-value opportunities.

  4. Execution & Measurement

    Content gets published, rankings get tracked, and we report monthly on what's moving and what needs adjustment.

Get started

Find out where your site is leaving
organic traffic on the table.

Talk to an architect