Jake Salaheddine

Retrieval Evals This Week: EmbeddingGemma 2, OpenAI's Ironclad Rubrics, and RAGStress

A new open embedding model, a rubric-scored agent eval from OpenAI, and a benchmark that corrupts the knowledge base on purpose. What each one says about testing your own retrieval.

ChatGPT Ads Get Visual: What OpenAI's New Format and Conversions API Mean for Builders

OpenAI launched visual ChatGPT ads during image generation and expanded measurement with a server-side Conversions API. What builders need to wire up.

Google's September 2026 Spam Update: How to Read a Two-Week Rollout

Google's Sep 24 spam update may take up to two weeks. What Google said, how it differs from short 2026 cycles, and an ops checklist while it is still open.

GPT-6 Sol and Luna: What Actually Changed for Coding Agents

OpenAI cut Sol and Luna prices in half and shipped them in Copilot and Codex. Opus 5.5 still leads on quality. Here is the practical split for coding agents.

OpenAI says an internal model cleared 100+ open math problems. IAS just stood up a group to advise on the release.

OpenAI says an internal model solved 100+ open math problems in about a month. An IAS advisory group will advise on how results get shared.

The API Wrapper Compiled. The Live API Disagreed.

What one MCP server across Google marketing APIs taught us about live contract tests, OAuth account routing, target selection, and write safety.

How a Green AI Evaluation Hid Broken Retrieval

Google Ads Management Cost: Pricing Models Explained

Agencies price Google Ads management three main ways: a percentage of your ad spend, a flat monthly fee, or an hourly rate. Here is what each model costs, which one fits your budget, and what the fee should actually buy you.

Shopify Alternatives in 2026: Why the Real Choice Is Shopify or Medusa

Most Shopify alternatives lists are noise. The real choice is Shopify or Medusa: the managed platform when it fits, and open-source Medusa when you need complete control, including high-risk and restricted product categories.

What Is AI Engineering? (And How It Differs from AI Consulting & Data Science)

AI engineering is the discipline of building and shipping AI into real products. Here's what it actually means, how it differs from data science and "AI consulting," and when you need it.

RAG vs. Fine-Tuning: How to Choose the Right Approach for Your AI Product

RAG or fine-tuning? Learn the real difference, when to use each, when to combine them, and how to choose the right approach for your AI product without overspending.

Generative Engine Optimization (GEO): How to Get Your Brand Cited by AI Search

Generative Engine Optimization (GEO) is how you get cited in AI answers from ChatGPT, Perplexity, and Google AI Overviews. Learn what GEO is, how it differs from SEO, and how to do it.

SEO vs PPC: How to Choose Where to Start

Compare SEO and paid search by timing, cost, and what your business needs. Learn what to measure before deciding where to invest.

How Much Do Google Ads Cost? San Diego Pricing Guide (2026)

Google Ads cost $1-$5+ per click for most industries. Full 2026 pricing guide: CPC by industry, monthly budgets, hidden costs & ROI. Free audit from ComCreate.