+52,950% ORGANIC TRAFFIC INCREASE IN ONE YEAR
How we turned a brand-new dental practice with zero online presence into an organic search and AI search powerhouse.
Starting From Near Zero
Salt Creek Dental was a new practice with virtually no online presence. They had a basic website with minimal content, no search rankings, and no organic traffic to speak of. In a competitive local dental market dominated by established practices with years of SEO history, they needed a strategy that could generate meaningful visibility fast, without the budget for heavy paid advertising. The challenge was building authority from nothing.
Data-Driven SEO + AI Optimization
We built a comprehensive SEO strategy from scratch: technical foundation, semantic content architecture, structured data markup, and AI search optimization. Every page was engineered for both traditional search engines and emerging AI overview placements. We focused on topical authority, building deep content clusters around key dental services that signaled expertise to both Google and AI systems. Monthly performance data drove every content and optimization decision.
Capturing the AI Search Revolution
Salt Creek Dental doesn't just rank in traditional search. They dominate AI-generated results. Through strategic structured data, semantic content architecture, and schema optimization, we positioned them as the authoritative answer for dental queries in their market.
| January 2025 | January 2026 | |
|---|---|---|
| Organic Traffic | ~20 visits/mo | 10,610 visits/mo |
| Search Impressions | 1,580/mo | 1.8M/mo |
| AI Overview Appearances | 0 | 822 |
| Referring Domains | 2 | 17 |
| Organic Pages Indexed | 12 | 180+ |